JUNUB IS SOUTH is a news and entertainment platform dedicated to amplifying South Sudanese voices in Canada, the diaspora and the motherland. We highlight untold stories, celebrate achievements and showcase the rich heritage, traditions, and contributions of South Sudanese communities. Based in Ottawa, we provide multimedia-rich content that informs, engages and connects our audience to their roots and beyond.
Our purpose
To bridge the cultural and generational gap within South Sudanese communities by amplifying untold stories, celebrating achievements and addressing the unique needs of an underserved audience.
We exist to empower and connect South Sudanese people in Canada, the diaspora and the motherland through authentic, engaging storytelling.
Mission
To produce culturally affirming, multimedia-rich content that authentically represents South Sudanese narratives.
To empower youth and community members to challenge stereotypes, reshape perceptions, and share solution-driven stories.
To highlight the diverse heritage, traditions, languages, and accomplishments of South Sudanese people on a global stage.
To build a cultural hub that connects the diaspora with the motherland, fostering pride and unity
Vision
To be the premier news and entertainment platform for the South Sudanese community in Ottawa, Ontario. Fostering unity and empowerment across the diaspora and the motherland.
We envision a globally recognized cultural hub that celebrates the diversity, resilience and achievements of South Sudanese communities while addressing the unique experiences of South Sudanese Canadians.
Value
Authenticity: Sharing honest and culturally rooted narratives that reflect the true South Sudanese experience
Empowerment: Inspiring youth and community members to reclaim their stories and foster change
Heritage: Honouring and preserving the rich traditions, languages, and identities of South Sudan
Representation: Elevating the voices of underserved South Sudanese communities in Canada and the diaspora
Creativity: Producing innovative and engaging content that captivates and educates
Excellence: Ensuring every story and piece of content reflects the dignity, pride, and quality that South Sudanese culture deserves